Your Why is a driving force that forms what you write write, everything that your brand stands for, and drive your forward to present a consistent message.

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I talk about finding your Why a lot. It’s the basis of everything I write for myself and my clients. It starts the conversation when I’m helping someone to plan their content. And I didn’t even read Find Your Why and all the Why books by Simon Sinek until just recently. I’m not saying I […]

Quit or Make It Work

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I’ve been thinking a lot about the importance of showing up, even if it feels like you’re just barely moving the needle. It’s something I’m actively focusing on this month as part of my Lara Casey’s Cultivate What Matters PowerSheets. I’m not going to lie, I’m pretty bad at finishing things I start. The basement […]